Finding the right words…

One of the major comments we got during our feedback was that whatever written material (or even object) we produce should not be clichéd, right out of a Cosmo Girl magazine (a sentiment I think we all shared)

Having picked up a book just recently from the Tate Modern’s bookshop called “57 Ways to Unlock Your Creative Self” (give the book credit, it’s not as “Chicken Soup for the Soul” as it sounds…) and having already found a few things that made me think differently, I decided to start looking through it for words that would inspire, provoke self-reflection, and could be a guide in some way.



Some quotes from the book that I found so far that could be relative are:
- Failure is a perception. Not a fact. Make it a stepping stone to success
- The mind needs to meander and roam. With freedom it ends up in unusual places, creating new worlds, new ideas, new inventions. We live in a dreamer’s world. Be a contributor, not a detractor.
- Liberate yourself from being sensible.
- Create meaning, not product.
- “It’s when you’ve found out how to do certain things, that it’s time to stop doing them, because what’s missing is that you’re not including the risk” – Robert Rauschenberg
- “If people never did silly things, nothing intelligent would get done” – Ludwig Wittgenstein
- “Brevity is the sister of talent” – Anton Checkov
- Be critical of critics.
- Simplify, then simplify some more

These are just ideas of what could go in the fortune cookie.. etc..

There’s also a number of random actions we are considering to help get creative juices flowing, and the creative mind fresh. Post to follow..

Over and out.

Working on the Identity

So after our many meetings, one of the jobs we needed to do was create an identity for our  products (previously a kit)

Coming up with a name was difficult, as we didn’t want to limit ourselves to anything specific. It was important that the brand was not limiting in any way, whether that be visually, or content-wise.

We had considered using a symbol, or character to name the design, such as “~” or “*” for example. Then we realised we could just go back to our manifesto. Read This, Design That, Create Those, and changed it to the shorter, sharper “Use This, Create Those”.

Following our overall want to stick to the humble, sustainable standards, we went for a raw look. Recycled craft paper, and a stamp like font that was flexible enough to not follow a specific “movement” or design style that would contradict our ideals.

Some of the font choices we looked at:

Screen shot 2013-11-18 at 11.58.04 PM

The majority felt that the bottom last, and possibly the first upper left font were suitable. They were raw, textured, and fell into the image we wanted to give.

Some of the mock ups of our products, pending finalising:

Screen shot 2013-11-18 at 11.58.18 PM


Screen shot 2013-11-18 at 11.58.23 PM

Now to finalise and think of the product names for our final list of the products in our line, and finalise the layout…


18/11/13 feedback Summary for Group G

Overall I think we were quite happy with the feedback and advice given to us on Monday.

Whilst presenting our idea of a designers kit and the objects that would go within our kit, an idea of presenting just objects and tools separately was given. These could be packaged as a range of designers block ‘unblockers’ rather than a kit of tools packaged up together. As a group we did like this idea as it felt like it refined our concept and will produce well thought out consistent ‘unblockers’ and steer away from the obvious, these would be presented beautifully and consistently by using specific branding.

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Week 9: ” food for thought” packaging idea

packaging idea for "food for thought"

About packaging for food for thought

the possible option for the packaging for our “food for thought”. The reason that I thought this should be good for the package for the cookies is mainly for its space saving and the shape that is making thee most of the shape of the cookies itself. We can discuss on the material later. Please focus on the shape  and the label format of this package. Cheers.

Also, this is from a website I found here. There are more related post about the packaging. that can be used on the drink part of our product. clicks the link below to check.

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Week 9: “food for thought” responding to the feedback

quotes abt creativity from celebrity.

Opinions from the feedback about “food for thought”

The ” paper fortune” put inside the cookies would be needed well-researched and considered. The ” paper fortune” of “food for thought” should avoid cliches, too vague or blur. Accordingly, The quote from the celebrities about creativity would be a possible option or at least some reference we can draw inspiration from. Here are the link of the quotes about creativity from celebrities ranges from artist, writers, engineers  and philosophers etc. enhanced-buzz-21404-1354650866-0

Inspiration_Map_Crumpled city by Emanuele Pizzolorusso

i had seen this map last year and thought of it again when we decided to design a map for the project. the idea of this is genius, it is a light weight water proof map that has been done for various cities it can be crumpled up into the tiniest ball, I feel these attributes are very beneficial and useful to what we are wanting to do.